How to Market Small Business

codex of money ebookWhen starting out on your small business venture, one of the first questions you must ask is “how to market small business?”

Increasing your ROI needs to be one of your main concerns when it comes to marketing your small business. Click the link below to read the full article.

Source: How to Market Small Business?

Basictech Information Services offers many different ways to increase your ROI, and this also includes Internet Marketing, Forex Strategies, and Investment Services.

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How to Market Small Business?

Marketing local small business

images (1)Starting out on your small business venture, one of the first questions you must ask is “how to market small business?”

Increasing your ROI needs to be one of your main concerns when it comes to the success of your small business. Accomplish this goal cost effectively with Basictech Business optimization Services.

Increasing your customer base while reducing advertising costs can be accomplished by increasing your website traffic, thus increasing your overall business revenue.

This can be done without spending a small fortune, and without using a worthless SEO developer. These “SEO Experts” can actually hurt your business.

The Internet is has replaced the Yellow Pages when it comes to searching for a product or service. Small business owners must be very careful when chosing a company to handle the SEO for their business website.

Advertising is key to Marketing Small Businesses

Strategy is important, and choosing the right strategy is crucial to the success of any small business marketing campaign.

5 questions that need to be answered to optimize your business;

1)      Do you have a website or blog for your business? (Essential for 2016)

2)      Is it making you money, or is it lost in cyber space? (Can your site be found?)

3)      Is your business website or blog mobile phone accessible? (Is it visible to Android and IPhones?)

4)      Is your business reputable and/or popular? (Do you have a social presence?)

5)      Does your competition have an effective online presence?

An internet presence is a must for any successful business today. Done right, your internet presence can increase your ROI by up to 80% or more.

Do I Really Need a Website for my Small Business?

Being that people no longer look to the phone book for the things they want and need, advertising small businesses through websites and blogs is a must. The days of paying for printed ads hoping someone will find your ad and call you are over.

With 24 hour access to the web literally in the palm of your customer’s hand creates an excellent opportunity for small businesses to grow like never before. This not only creates a better opportunity locally, but on a global scale.

Millions of people all over the world are searching for products and services online every minute of the day and night. This means that your business can be open, and making you money even while you are closed.

If you are not taking full advantage of what the web has to offer your small business, you are really missing out.

How to Grow Your Small Business in 2016

In order to grow your small business in 2016 you will need to take advantage of every revenue creating opportunity available.

Being able to market small business effectively in 2016 is not a task for the amateur. Just like any other profession, it takes years of study and practice, not to mention keeping up with the latest updates.

There are many avenues and aspects of marketing any business, and this also creates opportunity for multiple streams of income from your small business.

Marketing Small Business Advertising Strategies

Advertising can work for your business in a positive and/or negative mode. You can monetize your business site with affiliate offers. If you have enough traffic, you can also earn from advertising on your website or blog.

Just putting up a website or blog is not going to cut it. With so many people and businesses on the web now days, you really need to be on top of your SEO game.

SEO has changed over the years, knowing what will get your site found in organic searches will not only cut you advertising costs, but can also create an extra income.

Driving traffic to you site is crucial, but you also want to keep them on your site, and coming back for more. Your content must be informative, interesting, and at least somewhat entertaining. This is depending on your business niche.

Best Ways to Market Small Business

Here are some of the things you need to be taking advantage of;

  • Video Marketing, it is a known fact that people searching the web love videos, and keeping them on your site longer is a plus for SEO.
  • Social Media Marketing, does your business have a Facebook, Twitter, LinkedIn, Google, Pintrest, and other social pages? These are a must in marketing today.
  • Mobile Marketing; this is huge, people literally have a guide to your business in the palm of their hand
  • Reputation Marketing; having a great rating great reputation can have a tremendously positive effect on your business
  • SEO; your site needs to be optimized to be search engine friendly. This entails a lot more than just keywords.
  • Learning about your competition, and were they rank is extremely important.

These points are a small portion of what is needed to maximize exposure for your business. As a professional Internet Marketer, I can tell you that learning, implementing, and maintaining everything for effective business marketing can be a full-time job. Just learning it can take years; do you have time for that?

What’s the solution? Outsourcing tasks or paying someone to do it for you is the most efficient way to go. It does not have to break the bank, and your ROI can be tremendous.

The only issue with outsourcing is getting an actual professional to do the job. The sad truth is that with the Internet anyone can put up a site and claim to be whatever they wish.

Being that I am based in the Philippines, I can give you an incredible rate. If you have not done so yet, you can check out my resume here, and my initial consultation is free.

The beauty of it is that once it is done, it’s just a matter of maintaining it. You can do this yourself once you learn how. It’s easy and will not take up too much of your valuable time.

There are many Internet Marketing Companies out there to choose from when it comes to SEO, media, and advertising, to market small business. If you are currently using one of these services, and you are not at least getting a return on your investment, then I do offer Investigative services to make sure they are actually doing an effective job for you.

What sets Basictech Information Services apart from the rest? Customer interaction; we will not only work closely with you, but we will teach you the things you need for optimized marketing performance.

Basictech Information Services is a full service company; you chose the level of service provided and the budget.

We can set up your site and maintain it, or teach you how to maintain it, so you can be sure it is done right. We have one secret method to market small business, (a 90 day plan) to ensure your business website will get found when someone does a search for your product or service.

I am not going to guarantee page one of Google, please do not fall for that one, but I will guarantee a gradual increase in traffic to your website that will increase your income from your website or blog.

Get your FREE consultation for marketing your small business today. Contact us via the comment form below, I will get notified immediately.

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SEO Outsourcing

quality content writing

SEO Outsorcing problem solversSEO outsourcing seems to be a very cost-effective way to get to the top of search engine results very fast, but hold on a minute, are you being scammed?

Marketing online is an extremely competitive business these days. With the global market ever-increasing, and economies forcing people to find other sources of income, the world of Internet Marketing has changed dramatically over the past few years.

Google has changed and updated their algorithms so many times, so how does one keep up?

The answer to that is simple, go straight to Google. Google has all the tools and information for one to keep up with all the changes in SEO.

Outsourcing has its advantages, and saving time and money are the 2 main factors that drive outsourcing businesses, but can SEO outsourcing be hurting your business?

Quality content posted on a consistent basis seems to be the ultimate way to gain exposure organically to your website or blog.

Outsourcing often involves hiring content writers that are non-native English speakers. This can create a problem in a couple different ways.

  • Distinguishing Queen’s English from American English. This can hurt your efforts in market targeting.
  • Slang, many non-native English speakers do not understand the slang, this can also hurt your targeting efforts.
  • Article spinners, many use article spinners, and then cannot tell the difference in the synonyms and how they relate to the text.

SEO outsourcing can hurt your SEO efforts in other ways like overkill. I see this a lot, and people are not aware of the consequences of keyword stuffing, and backlink creation.

The best way to avoid these errors that can hurt your SEO efforts is to hire a qualified SEO expert to handle the final publication.

I am offering my content creation with SEO at an SEO outsourcing rate. I can do this because I am in the Philippines, and I can work closely with the writers. All work is inspected and edited before being submitted to the customer.

Please leave a comment below linking to your website, I will check it for free

 

Quality Content Outsourcing

2014 Award Best in Columbus

quality content outsourcingQuality content outsourcing nightmares can occur when you depend on a non-native English writing outsourcer to write your content.

Outsourcing content without even checking it can spell disaster for your business. Below is a perfect example.

I just finished writing a product review for a crappy product, (200 Cash Hack), yea, they’re hacks alright, but that is not the purpose here, so on to the example.

After writing and posting the article, I decided to do a Google search to see if anyone else has written the truth about this product yet.

On the first page of Google, I came across this article;

$200 Cash Hack This amazing system will reveal exactly what you need to do straighten your bow legs or knock knees without the need for invasive and dangerous surgery the book that provide you with real solution to this problem.
What Is Exactly Bow Legs No More? $200 Cash Hack Bow Legs No More is a comprehensive step-by-step program is easy to follow, regardless of experience, age or gender. Used by thousands throughout the world with dramatic results,Could that be your quality content outsourcing nightmare?For starters, this program name is wrong, the $ sign is not included in the title, but that is the least of the problems with this article.That article is about bow legs, and knock knees; at first I am thinking that is intentional, but after clicking the links, it is really about the program I just finished writing about.Here’s what most likely happened. Someone took an original article from the program and ran it through an article spinner. Being that they are not a native English speaker, they had no idea the article was just wrong.Judging by the website, because that is the whole review article. There are more tags and links than content. This person has no clue as to what he/she is doing. If they did it themselves, or paid someone, it was a waste. Notice the comma at the end? Yes, that is really the end of the article.

Here’s the kicker’ this article made front page of Google. So much for Google’s “improved user experience” efforts that have been a burden to us honest bloggers. I have mentioned this before in some of my videos, and Google is being manipulated.

Avoid “quality content outsourcing” scams by hiring a real professional for content creation and SEO. Although these people make the first page of Google through manipulation or accident, they do not stay there long.

Contact me if you have any questions, and my services are not expensive.

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